While the trend towards intelligent, personalised cabin experiences is established, the acoustic environment is emerging as a critical factor in occupant comfort. This panel explores how advanced audio technologies are being harnessed to create seamless, mood-aware soundscapes. From active noise management that adapts to road conditions, to voice interaction zones that ensure clear communication without crosstalk, the cabin is becoming a finely tuned auditory space. We’ll examine how sound zoning enables personalised entertainment and functionality for each occupant—whether they’re relaxing, working, or socialising—and how mood detection systems can dynamically adjust audio profiles in real time to support wellbeing. What design and engineering challenges remain in delivering immersive yet unobtrusive audio experiences? Join us for a forward-looking discussion on how sound is becoming a tool not just for entertainment, but for enhancing calm, comfort, and connection on every journey.