KEYNOTE: The Future of ADAS in China

During the last few years, China has become the most challenging market for new energy vehicles. Two fields of innovation stick out: Electrification and Advanced Driver Assistance Systems. To face the challenges and become competitive with Chinese vehicle manufacturers and technology companies, Volkswagen has established a comprehensive “in China for China” strategy. In the field of ADAS the two core pillars are the setup of the “Volkswagen China Technology Company” and the foundation of a new joint venture with Horizon Robotics called “CARIZON”.

This Keynote will point out:

• The specific market situation in China for ADAS Systems: Features, Trends and Regulations
• Volkswagen’s “lessons learned”
• Volkswagen’s “in China for China” strategy and the competence ramp-up
• Our technology development strategy to stand up to the competition and become the major foreign car manufacturer in China for NEVs