Entertainment takes an outsize role in the automotive industry. It is sexy. It is eye catching. It is literally staring at users from increasingly larger screens in the dash or from the rear seat of vehicles. How must we think of entertainment in the brave new world of sensor-laden connected cars that have become supercomputers on wheels?

Moderator: Tiana May, Feature Writer, Future Transport-News

Panellists:

Gereon Joachim, vice president, automotive sales and strategy for EMEA, Xperi

Jose Maria Marin, Director of Global Sales – Software Defined Audio, Blackberry QNX

Tyler Warga, Senior Strategic Marketing Analyst, Bosch