Announcing the NEW Global Technology Showcase at AutoSens and InCabin USA 2025

New for 2025! The AutoSens and InCabin conferences proudly introduce a new addition: the Global Technology Showcase. A whole new stage, designed to showcase the hottest developments in the ADAS and AV industry.
2025: Save the date for AutoSens in the USA, Europe and China

Curated by visionary senior technical experts from the automotive OEMs and Tier 1 suppliers, AutoSens is the world’s leading technical community for ADAS and autonomous vehicle perception technology.
Speaker Spotlight: Dr. Douglas C. MacKenzie, Head of Intelligent Mobility Group at Mobis

This June, Mobis’ Head of Intelligent Mobility Group, Dr. Douglas C. MacKenzie will take to the AutoSens stage to explore ‘The Transition of ADAS to SDV’. In this blog, gain insights into what you can expect from his session, and learn a bit about Dr. MacKenzie’s expertise.
Announcing the Key Topics for AutoSens USA

Understanding the evolving ADAS and AV landscape is crucial to product developments, which is why we are constantly closely monitoring the industry trends to bring on stage the content and conversations that will be relevant to every segment of the supply chain.
Standards Development is Critical for the Future of Safety – Are You the Next Influencer?

IEEE-SA P2020 is seeking a new Chair, and it’s a unique opportunity to establish your profile at the heart of progressing safety in ADAS.
CES 2025 Report 1: Engineers’ Changing Workload & Unification of Internal + External

During CES I met with companies focused on technology for both the exterior perception stack and interior sensing and experience. I had a different strategy this year so I could report in more detail and with more context. I met with fewer companies for better in-depth conversations to find out more about exactly how they fit into the market, the background of their leadership team, their business strategy, and why they’re building the solutions they are. These reports will cover conversations with both Suppliers and T1s.
Exploring the Human Factor in ADAS: Psychology, Safety, and Industry Innovation in Automotive Technology

This report highlights key insights gathered during the Paris Motor Show, which Sara Sargent and Melissa Agosta, Client Success Executive, attended the week after AutoSens and InCabin Europe. Through their observations, Melissa has crafted a unique perspective on the cognitive implications and contributions of Chinese automotive companies like BYD, HONGQI, and XPENG to the advancements in ADAS, showcased at the event. Core topics include Multiple Resource Theory (MRT), automation risks, and the role of selective attention in supporting driver awareness.
Top 3 Takeaways from AutoSens Europe 2024

After our biggest AutoSens event to date, our very own Robert Stead has shared his reflections on the highlights of this year’s event in Barcelona. From exciting discussions on user acceptance to key market shifts and the success of our new destination, here are Rob’s top three takeaways from AutoSens Europe 2024.
Bosch’s Miquel Testar on the Future of ADAS Sensors

Advanced Driver Assistance Systems (ADAS) are redefining vehicle perception. We chat with Miquel Testar, Director of Product Management for ADAS sensors at Bosch. With over 16 years of experience, including 12 years focused on ADAS, Miquel shares insights into the current state of ADAS sensor technology and the exciting future of automotive safety and automation.
The Third Wave of Disruption: Autonomous Mobility on Demand

Over the past decades, China’s internet economy has witnessed exponential growth, primarily driven by the widespread adoption of the mobile internet. This pivotal shift has democratized internet access across diverse demographics, sparking an era of unprecedented digital integration that has reshaped everyday life and laid the groundwork for rapid technological and economic transformation.