CES 2025 Report 1: Engineers’ Changing Workload & Unification of Internal + External

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During CES I met with companies focused on technology for both the exterior perception stack and interior sensing and experience. I had a different strategy this year so I could report in more detail and with more context. I met with fewer companies for better in-depth conversations to find out more about exactly how they fit into the market, the background of their leadership team, their business strategy, and why they’re building the solutions they are. These reports will cover conversations with both Suppliers and T1s.

Exploring the Human Factor in ADAS: Psychology, Safety, and Industry Innovation in Automotive Technology

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This report highlights key insights gathered during the Paris Motor Show, which Sara Sargent and Melissa Agosta, Client Success Executive, attended the week after AutoSens and InCabin Europe. Through their observations, Melissa has crafted a unique perspective on the cognitive implications and contributions of Chinese automotive companies like BYD, HONGQI, and XPENG to the advancements in ADAS, showcased at the event. Core topics include Multiple Resource Theory (MRT), automation risks, and the role of selective attention in supporting driver awareness.

Top 3 Takeaways from AutoSens Europe 2024

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After our biggest AutoSens event to date, our very own Robert Stead has shared his reflections on the highlights of this year’s event in Barcelona. From exciting discussions on user acceptance to key market shifts and the success of our new destination, here are Rob’s top three takeaways from AutoSens Europe 2024.

Bosch’s Miquel Testar on the Future of ADAS Sensors

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Advanced Driver Assistance Systems (ADAS) are redefining vehicle perception. We chat with Miquel Testar, Director of Product Management for ADAS sensors at Bosch. With over 16 years of experience, including 12 years focused on ADAS, Miquel shares insights into the current state of ADAS sensor technology and the exciting future of automotive safety and automation.

The Third Wave of Disruption: Autonomous Mobility on Demand

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Over the past decades, China’s internet economy has witnessed exponential growth, primarily driven by the widespread adoption of the mobile internet. This pivotal shift has democratized internet access across diverse demographics, sparking an era of unprecedented digital integration that has reshaped everyday life and laid the groundwork for rapid technological and economic transformation.

OMNIVISION: Technology at the cutting edge of image sensing

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In this exclusive Q&A, Benjamin Lyon, CTO of Aptiv, shares insights ahead of his AutoSens 2024 presentation on accelerating automotive innovation. Discover how AI, machine learning, and software-defined vehicles are transforming the industry, with lessons learned from consumer products and mission-critical systems.

Vantablack® Vision: Revolutionizing Optical-Sensor Shielding for ADAS Level 2+

Vantablack's Vision for ADAS Level 2+

As the automotive industry pushes toward higher levels of autonomy, ADAS play a crucial role in enhancing road safety. However, as ADAS functionality increases, ensuring the reliability of sensors becomes more critical.

In this article, find out about Vantablack’s groundbreaking solution, and join them at AutoSens Europe 2024 to learn more.

Sensor Innovations in ADAS are Saving Lives on the Road

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A major cause of these crashes is driver error. Carmakers and authorities are always looking for ways to improve safety, and in recent years there have been big advances in how advanced driver assistance systems (ADAS) can help reduce deaths and injuries on the roads.

VinFast: Making Strides in ADAS and AD Technologies

Making Strides in ADAS and AD Technologies with VInFast

In the competitive landscape of the automotive industry, VinFast is making significant strides in advancing driver-assistance and autonomous driving technologies. In this interview, Dr. Duong-Van Nguyen, Deputy CEO, in charge of ADAS/AD at VinFast gives us insight into their approach to the technological advancements, innovations and challenges associated with ADAS and AD capabilities.

The importance of autonomous vehicles for accessibility and equity

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Following a groundbreaking panel at AutoSens USA on the importance of autonomous vehicles for accessibility and equity, we caught up with panellists Alan Hejl, Accessibility Consultant – Automotive, Spark Access and David Howard, Principal, DL Consulting to summarise the key points. Alan and David cover use-cases for engineers, V2V and C-V2X technologies and regulatory challenges.

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