Director, Strategic Business Initiatives Primax
Matt began his career in consumer electronics with sales, management, and technical roles focusing on audio and video products. In the following years, Matt held key marketing and leadership positions at Elettromedia and FiberDyne Systems, where he drove US marketing campaigns and managed North American sales strategies for automotive audio and infotainment technology. He was the Director of Integrated Product Marketing for THX, supporting global brand value, partner marketing, and product feedback across consumer electronics, cinema, and automotive verticals. Today, Matt is Primax Electronics’ Director of Strategic Engagements, leading a US-based business development team to establish and scale new business segments.
