AutoSens China 2025: Unveiling the First Keynote Speaker

We’re excited to welcome Mark Zellerhoff, Manager of ADAS/AD at BMW, to AutoSens China taking place this 18-20 November, as a keynote speaker!

With a leading role in shaping BMW’s ADAS technologies, Mark will take to the stage to explore ‘The Assurance Paradox: Why More Autonomy Needs More Attention’ and share his vision for the next leap in vehicle intelligence.

Read below to find out more about Mark’s expertise…

Mark Zellerhoff
Manager of ADAS/AD

“I love to help tackle the upcoming challenges of tomorrow, and am looking forward to meeting exciting people”

Mark is a passionate automotive engineer, with proven knowledge in optical sensor systems, detection functions and customer functions.

Mark currently works on optimizing the performance of sensors and ADAS, even in harsh environmental conditions, helping consumers gain confidence in their vehicle’s capabilities and getting them safely to their destination.

We can’t wait to welcome Mark to the stage this November in Hefei, China!

Interested in in-cabin monitoring technology?

With a pass to AutoSens China, you’ll also get full access to our co-located sister event, InCabin. Explore InCabin here >>

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Gain Exclusive, Technical Insights from Kirsten Matheus, BMW Group in the Interview below ⬇

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